Email Marketing – London, Brighton, UK

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Google certified SEO and digital marketing experts.

Email marketing connects you with your audience

Struggling to get your emails noticed in overcrowded inboxes? You’re not alone. Many businesses miss out on opportunities because their emails fail to stand out, leading to lacklustre results.

At Futureproof, we solve this problem by combining deep audience insights, data-driven strategies, and clever automation, we craft emails that aren’t just sent—they’re seen.

Every campaign we create is designed to capture attention, connect with your audience, and drive real results.

A photo of a happy customer who is delighted to have found Futureproof email marketing services.

Built for engagement

Our blend of cutting-edge technology and personalised touch helps you reach the right people at the right time, turning leads into loyal customers. Say goodbye to lacklustre results and hello to high-performing email marketing that not only reaches your audience but converts and delights them, too. With Futureproof, your email marketing works smarter, not harder.

  • Over 20 years experience
  • 100s of websites ranked
  • Cutting-edge strategies

Excellent testimonials

5 stars5 stars5 stars5 stars5 stars 5.0 / 5.0

A fantastic experience from start to finish. Highly recommend their services!

John Doe

Excellent testimonials

5 stars5 stars5 stars5 stars5 stars 5.0 / 5.0

A fantastic experience from start to finish. Highly recommend their services!

John Doe

A chart showing the most revenue of email marketing worldwide - Statista.

A photo of a happy future customer receiving an email from Futureproof Digital Marketing.

Why Futureproof is the best choice for email marketing

Choosing the right partner for email marketing is crucial, and Futureproof’s audience-driven approach is the smart choice.

Unlike many agencies, we prioritise personalised strategies that speak directly to your audience. Every campaign we create is rooted in data insights, ensuring that emails don’t just reach inboxes—they make an impact.

Effective email marketing goes beyond high open rates; it’s about fostering relationships, increasing engagement, and driving conversions.

Personalised, data-driven, and results-focused

Futureproof’s approach is seamless and efficient, giving you the power to communicate with your audience consistently. Whether you’re aiming to increase customer loyalty, recover abandoned carts, or boost sales, we’re here to make your email marketing efforts more effective, engaging, and profitable.

  • Audience-driven
  • AI-assisted
  • Designed to drive leads

What types of emails should I send to my audience?

Businesses commonly send newsletters, promotional offers, product updates, event invitations, and personalised recommendations. The best approach is to mix valuable content with occasional offers to keep your audience engaged without overwhelming them.

How often should we send emails?

The ideal frequency varies by audience and industry, but consistency is key. Start with a biweekly or monthly schedule and adjust based on engagement rates and subscriber feedback. Too frequent emails can lead to unsubscribes, while too few may impact visibility.

How can we improve our email open rates?

Craft compelling subject lines, personalise the content, and segment your list to ensure relevancy. Experiment with sending times and ensure emails are optimised for mobile devices. Regular testing helps find the combination that works best for your audience.

What’s the difference between a newsletter and a campaign email?

A newsletter is typically sent regularly, featuring a mix of content to keep subscribers informed and engaged. Campaign emails are usually promotional and time-sensitive, sent to achieve a specific goal, such as a sale or event sign-up.

How can I measure the success of my email marketing campaign?

Success metrics include open rates, click-through rates, conversion rates, and unsubscribe rates. For deeper insights, track engagement over time and monitor how subscribers interact with your website or specific landing pages.

How does email marketing integrate with other digital channels?

Email marketing is often combined with social media, content marketing, and paid ads to create a cohesive experience. For instance, sharing newsletters on social channels or driving ad traffic to an email sign-up page helps create a multi-channel approach, boosting engagement and brand loyalty.

How can I avoid my emails being marked as spam?

To avoid spam filters, ensure your email list is made up of subscribers who opted in. Avoid spammy words (e.g., “free,” “buy now”) and excessive punctuation in subject lines. Keeping content relevant and valuable, including a clear unsubscribe option, and maintaining a regular send frequency also help ensure your emails reach the inbox.

What’s the benefit of segmenting my email list?

Segmenting allows you to tailor messages to specific groups within your audience, increasing relevance and engagement. By segmenting based on demographics, purchase history, or behaviour, you can send highly personalised emails that are more likely to be opened, read, and acted upon.

User Submitted Questions

If you have any questions, feel free to ask!

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Limited offer on SEO strategies

As a new venture, we need to build our credibility the same as any other new business out there. That means we are offering huge discounts on SEO strategies and services for a limited time only.

Because we care about your business

Top tier experts

We only work with experts at the absolute top of their game.

100s of websites ranked

With over two decades of experience, we know how to drive new customers to any business through digital search.

A photo an engaged customer reading the Futureproof email marketing page.